Hundred haircuts to promote Aamir Khan's new film
As part of the promotions for Aamir Khan's much awaited film Ghajini, over 100 people working at BIG Cinema (part of the ADAG group) have shaved their heads to sport Aamir's hairstyle in the movie. BIG Cinema's employees have been sporting the 'Aamir Khan look' since 9th December 2008. The cinema chain is planning to continue the promotional campaign till the movie is released on 25 December.
by Campaign India Team
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